FloorPlanOnline.com, the leading provider of Interactive Floor Plan Tours for real estate listings in the United States, announces a major upgrade to its virtual tour platform with the launch of FPO 2.0, a customizable virtual tour system that features floor plans and photos in dedicated property websites. As part of this upgrade, FloorPlanOnline is including a new RoomPlanner tool, which allows buyers to drag and drop furniture, rugs, and other household items onto the floor plan, at no additional cost. The RoomPlanner tool is powered by FloorPlanner.com, a leading provider of online floorplanning tools.
Future upgrades to the RoomPlanner tool will allow buyers to see the floor plan in 3D view with 3D objects, which will enhance the capability to take a “virtual walk through” of the property when combined with the other media on the FloorPlanOnline tour. It will also allow real estate agents to “virtually stage” a home as part of their FloorPlanOnline account. This future enhancement will also allow customers to edit floor plans in real-time and eventually, allow them to draw their own floor plans and add the plans to their virtual tours automatically.
“The addition of the RoomPlanner tool as been a great enhancement to our new FPO 2.0 Tour. It is interesting to see how the tool has engaged buyers – some of the designs buyers have created with the RoomPlanner tool are amazing! We have even received a phone call from a buyer who used the RoomPlanner on a home she was purchasing in another state. She loved the functionality so much, she is creating a tour for the home she is selling, ” said Kris Cone, CEO of FloorPlanOnline.com. “The functionality is part of an ongoing upgrade path to make FloorPlanOnline the most comprehensive service for selling or renting real estate. And it all centers around the floor plan! Buyers want to see it, and FloorPlanOnline’s goal is to provide the most comprehensive content and tools online to meet this very under-met need.”
“According to independent research, buyers want to see photos first, with floor plans a close second, in terms of essential information for real estate listings. Yet, most listings today have few floor plans (not to mention interactive ones) and often, the photos have a ways to go in terms of meeting the online buyers’ needs. Floor plans are hard to get, so they get ignored, and things like online videos get more hype,” said Cone. “Yet, we make it pretty easy to get a high tech solution from a low tech process. We can do floor plan clean-up of existing architectural drawings, marketing brochures, or hand drawn sketches; or we can use one of our authorized service providers to visit the property to create a floor plan from scratch. With service in 49 states, we’ve got most of the metro areas covered with floor plan services. We can also do a self service tour anywhere in the world.”
“We are excited about our new relationship with FloorPlanOnline,” said Jeroen Bekkers, CEO of FloorPlanner.com. “This technology agreement is part of our licensing plan to work with key website properties around the world and enable them with the FloorPlanner tools. FloorPlanOnline obviously has a great customer base that values the services they provide to make getting a floor plan easy, and we are excited to help enhance their product offering with the RoomPlanner tool.
Their strategy is right on – one of our integrated partners in the Netherlands, Funda.nl, just had interactive floorplans overtake videos as the most popular premium feature on Funda.nl. Buyers want to see floor plans and plan their new potential home…and why not, it is the most expensive purchase decision most people make in their lives!”
About FloorPlanOnline.com
FloorPlanOnline was co-founded by Kris Cone on 2004, and it started commercial service in 2005. It has created thousands of Interactive FloorPlan Tours over the last 5 years on a self and full service basis. It serves many of the top real estate brands and has thousands of registered users. FloorPlanOnline has maintained over a 95% customer satisfaction rating and continues to get high marks for its tours and its customer service. FloorPlanOnline has country specific service offerings in the Unites States, Canada, the United Kingdom, and South Africa. Learn more at www.floorplanonline.com.
About FloorPlanner.com
FloorPlanner.com started business in 2006. Jeroen Bekkers, a trained architect, heads up a small interactive design shop in Rotterdam called Suite 75. He created Floorplanner to get, much more simply, the same results that professionals gin up with sophisticated computer-aided design software. FloorPlanner.com has partnered with many real estate oriented properties around the world to bring their drawing tools to their users and customers. Learn more at www.floorplanner.com.
We wanted to let you know we just launched a few new enhancements/tour features you might like:
1. Custom Video. You can now embed your own custom video into the FloorPlanOnline virtual tour. You can even turn off our Virtual WalkThruTM Video and just display the video button for your embedded video! This is great for listings that have a custom produced video and you want to prominently display it under the Media section on the new FPO 2.0 tours. In order to use this, you will need the embed code provided by the company that created your custom video, or you can upload a video to YouTube and use the embed code YouTube provides. Select the largest size possible (like 960×745 pixels) so it fills the content area. Note: this feature is not available for the original FPO 1.0 tour format.
2. Property Documents. With the launch of the FPO 2.0 tour in May, we added the ability to upload property documents, such as disclosures or other reports, to your tours for display under More Info. There is now a way to delete a previously uploaded document. To upload a document, just select the button to upload the document (PDF or Word file) when you create the tour, or go to Manage Orders, then click on “edit” under Order Form and then scroll down to the property documents section. To delete a document, just select the “delete” link.
3. Tour Formats. We are working to add a new “Classic Virtual Tour” template that is more landscape oriented with the media buttons on the bottom….so it will be a little more like the original tour format but with larger content areas and more customizable (colors, features, additional resources), like the web page version of the FPO 2.0 tour. Look for this in the coming weeks. We have also heard from some of you that you would like to keep the original FPO 1.0 format for your tours. We can certainly accommodate this request. Right now, there is no way for you to select this option when you create a tour (but it will be there in the future). For now, you can email us or call us and we can add a note to your account to have your tours produced in the original format. Note: some items, such as the Feature list, additional resources, and property documents are not available on the original tour format.
4. Video File/YouTube. Many of you have expressed the desire to have the WalkThruTM Video uploaded to YouTube, as well as additional tour distribution options. These things ranked high on the recent survey as well. I am pleased to announce we are actively working the conversion of the video to a format that is acceptable for upload to YouTube, so this should be ready within 1 to 2 months after some testing and purchase of additional software. It will include the ability to download the video file under Marketing Materials for your use as well. Once this is completed we will work to add more tour distribution options, such as Zillow, Trulia, etc.
We have a long list of other enhancements coming in the next 6 months. Once some of these projects get closer I will provide a more detailed update. We really value your business and your feedback to help FloorPlanOnline be the best property tour out there. Please feel free to email me directly with any comments, questions, testimonies or concerns.
Best Regards,
Kris Cone
email: kris@floorplanonline.com kris@floorplanonline.com
The New FloorPlanOnline FPO 2.0 Product launch has generated interest from Jacksonville to Chicago, From Tech Forums to Green Living Groups! Here are some of the most recent News Articles and blogs that talk about FloorPlanOnline Real Estate Marketing.
Thanks to these respected publications for helping share the FloorPlan Online growth and development story.
FloorplanOnline® version 2.0 provides Buyer, Seller and Agent valuable resources
ISSAQUAH, WA –FloorPlanOnline® (FPO), an interactive floorplan website that offers buyers and real estate agents the ability to virtually tour properties online announces the launch of FPO 2.0, a redesigned and upgraded version of its interactive online floorplan tour.
The new version includes a more user-friendly integrated website that consists of upgraded navigation with different property content and multiple tour customization options. The advanced site presents the consumer with a myriad of Media options; including a Floor Plan Viewer with zoom-ability and full screen, Photo Viewer with large, high quality photos, WalkThruTM Video, and the new RoomPlanner that allows the user to drag and drop furniture onto the floorplan to experiment with furniture placement and design. The site also allows the listing agent to perform search engine optimization (SEO) on individual properties and do their own tracking via Google Analytics (or other tracking programs).
“FPO 2.0 brings a new, high level of information to the home buyer about a listing. Our goal is to provide the most robust content platform for properties online,” said Kris Cone, CEO of FloorPlanOnline®. “To be able to see the floorplan of a home, click on a room and see the photo of that room – it’s a powerful tool. To then further make it your own with the RoomPlanner gets the buyer interested and engaged. We are taking great care to offer this premium service affordably and efficiently through full or self service options.”
FloorPlanOnline® launched in 2005 to provide home buyers with an accurate depiction of property online including big crisp photos, video, disclosures and floorplans. The new and upgraded version of the original floorplan website builds upon the success that FPO has already established, including being mentioned by real estate guru, Barbara Corcoran on the Today Show in 2009.
Research completed in 2009 by the California Association of Realtors showed that 20 or more photos online reduced the time a home is on the market up to 50 percent. Other independent research has shown that floorplans were second to photos when buyers were asked what they wanted to see when looking for a home online. FPO provides both.
Top agents and companies like Shea Homes know how important statistics like these are and have called upon FloorPlanOnline to help them market their homes. Recently, universities like UCLA have also asked FloorPlanOnline to build interactive campus and building maps for new and prospective students.
About FloorplanOnline
FloorPlanOnline created the Interactive FloorPlan Tour to fill the gap in the market created by traditional virtual tour services – namely, the inability to see the property layout before an actual site visit. FPOs products can save the Buyer, Seller and the Real Estate Agent valuable time while providing them key information that has been requested for years. FPO can be used for residential or commercial real estate listings, leases, retail centers and land development.
FPO 2.0 is Brand New – So What do you think of it?
Since no one has used the new tour yet, there is no feedback to for us to discuss or use in our Marketing! What is your first impression? Do you think buyers will like the design and navigation? Will Sellers still want Agents to do more (sellers always want you to do more ….)
Its an all new tour and we need your feedback. Tell us your likes or dislikes! We also need testimonials for OUR marketing! You could be famous! (or at least get a good back link from us) So ….What do you think?
Here is the Demo tour link for you to check out and share – www.111AnyStreet.com
Please use the form below to send us comments or use the comment feature on this post to share with others. Be sure to include a link to your website if you would like to see it posted!
FloorPlanOnline launched the new FPO 2.0 Format on May 1, 2010. Your orders will now automatically receive the new enhanced premium virtual tour.
Enhancements are everywhere – Video, Photos, FloorPlan and Room Planner all with new crisp wide format, new easy to use navigation and built in local link tool, Google maps and Street View, Social Media and SEO.
New To FloorPlanOnline? Registration is FREE HERE.
For More info on FPO 2.0 check out this post.
FPO 2.0 will bring a high level of information to the home buyer about a listing. Our goal is to provide the most robust content platform for property online. We are taking great care to offer this premium service affordably and efficiently.
FPO 2.o by FloorPlanOnline Real Estate Marketing
Simple – We can Photograph, Measure and Produce Effective – Buyers want to see Floor Plans with Photos Affordable – Feature Rich without a Long Term Contract Premium Virtual Tours for Top Agents
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