To add a document, just go to Manage Tours, then Edit Details to get the the listing page. Scroll down almost to the bottom until you see the Tour Documents section. Enter a display name for the document, find the file on your computer and then upload. You can add more or delete a document too. Just remember to save, and the document then shows up on the tour.
Did you know you can change the music on the included slideshow video in just a few clicks? All you need to do is navigate to Manage Tours, then Edit Tour on the right, and go to the Edit Photos/Video tab. Once there, select the Settings icon and you will see a list of music. Select the dropdown and you can see genres and play a snippet of a song to get the right one for you and your listing. Save, then hit the Update Video button, and your video will be updated on the tour with a few minutes typically, and you can download it under Manage Tours if you want to post it to your own website or social media.
If you want to get really creative, check out our webinar on how to create an amazing slideshow video. It goes into detail on how to use the transitions, add your own video clips or use our text explainer slide feature to add explanations or even create custom call to action slides.
Sure, your listing likely will likely sell pretty fast. But will it sell you?
What I mean by this is your listing is a perfect opportunity to not only market the listing, but yourself. More people are online now more than every before, and advanced content to sell homes, including floor plans and 3D tours, has proven to increase the ultimate sales price by up to 9% more than the market average, because more and more people can “see it,” either in person, or virtually. Limitations such as available showing time slots limits physical visits. And in many markets, out of town buyers represent a large portion of those looking for a new home, so make it easy to help them see it virtually with the FloorPlanOnline tour. After all, according to research, 55% of buyers say they would buy a home sight unseen if it had the right kind of 3D content on the listing.
But the second part of this equation is marketing yourself. Buyers and future sellers will see you through FloorPlanOnline’s patent-pending Brandkeepr feature that automatically converts the unbranded virtual tour you put into the MLS into a branded one when the virtual tour link or button is clicked on the top sites people visit most, like Zillow, Trulia, Realtor.com and Redfin. We can put your brand on your virtual tour on about 97% of the top 10 websites! So you get seen by more people in more places, complete with your logo, photo and our lead capture form. For free.
Just uploading photos to the MLS does not leverage the ability to sell and market you and your services on websites that get over 300 million monthly visitors!
Does it work? Just look how Valerie, a long time client of FloorPlanOnline, parlayed a listing into two more transactions worth $2.5 million in gross commission income. That’s about $75,000 in commission at 3%! The whole point of this testimony is you never know who is going to see your listing and what their goal is with a purchase or sale. It could be someone looking to downsize, as in Valerie’s case, or maybe someone is looking at investment property. Or, it could even be someone in your sphere of influence that sees your listing, as “real estate porn” is a popular pastime and these large portals attract a big following of browsers. Yet, 10 to 15% of your sphere will move in a typical year, so you never know when the time is right for someone to make a change, and call you based on your listing and virtual tour.
How much would it cost you to get this much exposure on Zillow without a listing? Probably over $1,000 a month. So leverage the virtual tour that leaves breadcrumbs back to you with Brandkeepr, an exclusive only available with the FloorPlanOnline virtual tour. Your opportunity cost far outweighs the incremental cost of a virtual tour.
As I can attest, FloorPlanOnline can help you get more business.
I received a call from a potential buyer who saw one of my listings online. While the home sold quickly and she was too late, she was so impressed with my marketing presentation, powered by FloorPlanOnline, she not only hired me to sell her high-end home, but I helped her buy her new one, too. That one listing was responsible for an additional $2.5M in sales.
I would not have gotten the new client by providing just photos. This buyer specifically called me based on my FloorPlanOnline presentation. That’s why the FloorPlanOnline platform is my go-to team for creating amazing content for my sellers, as well as a tool for new buyers through its HomeDiary integration, which can be a channel of new business too.
See our brief 5 minute overview video on how to edit your slideshow video and create a new version within minutes. No one else has such a powerful video tool, and it is all in your hands for fast and convenient edits!
Please let us know if you have feedback, comments or suggestions as it relates to the video tool, or anything else. Use our form to send your comments.
Sometimes a layout can be a little challenging, or maybe there is hidden potential. How do you communicate that as part of the listing process? You can use our floor plan and the 3D Designer to create that open concept, or virtual remodel, stage or do whatever you want. The power is in your hands.
Check out this video on how you can use our tool to take your listing marketing to the next level.
- Add or remove walls virtually with the click of the mouse
- change flooring – hardwoods, carpet, tile and more
- change the wall colors or surfaces, like drywall, stucco, brick and more
- use as a landscape planning tool for the whole yard
- drag and drop furniture to design your ultimate space
We recently had one of our customers ask about how to use our 3D floor plan tool to help show what an open concept might look like. Turns out, we can help. Check out the video below on how to use it to virtually remove walls and even showcase sample furniture placement. We are holding a live webinar to do a deep dive on how to leverage this for your own listing in January, held January 14th at 1 PM PST/4PM EST. Click the button to register.