Virtual Twilight for any photo

Virtual Twilight for any photo

We transform any day photo into twilight

Introducing a new service for any photo – the Virtual Twilight upgrade.

The virtual twilight upgrade takes ONE day-time photo and simulates a twilight scene using Photoshop.  It is not a replacement for twilight photography with multi-bracketed shots or advanced lighting techniques that will bring in the interior space view.  These examples are representative of the kind of lighting and window views you should expect.  We do try to remove shadows (unlike the other guys that just darken the photo so shadows are visible), add lighting effects and adjust window color to simulate twilight photography.  However, if you are expecting to clearly see the inside of the home and have no window reflections, please do not order this option as refunds will not be provided.

– just move the slider back and forth to see the difference between the original and the edited photo –

Pricing of the virtual twilight is $35 per photo edited, and you can order it as you place an order.  See examples of skies available and of finished photos below.

 – click any image to see it full screen with the selected sky –

Please email us with your requests or questions as we do have other skies we can select from if you have a special circumstance.  Note: you can also order this option after your order has been produced by emailing customer care or call us at 866-810-3816.

– other sample images – 

Spotlight Tour- Week #19

Spotlight Tour- Week #19

Space Needle views on Alki!

Seattle, WA

  See The Story of This Home

Professional HDR photography & Matterport provider by Baylee Reinert

 

Industrial modernism, natural design blends seamlessly with expansive Seattle skyline views available from your private master balcony. Reclaimed plank stairs, steel bordered treads and railing visually delightful ceiling rail design work. Masterfully crafted living spaces with lower level office, or bedroom and bath; Perfect layout with main level open concept, 1/2 bath and contemporary kitchen with island, warm knotty pine accents and oak floor/Upper master suite, spa bath 180 degree city and Space Needle views on Alki!
 

If you are interested in listing your home or have questions, please contact:

Pamela Bellah

Pamela Bellah

 

Pamela Bellah

Sotheby’s

20405 SE 127th St, Issaquah, WA 98027

 
Spotlight Tour- Week #18

Spotlight Tour- Week #18

Custom built Eco-Modern view Home

Seattle, WA

  See The Story of This Home

Professional HDR photography & Matterport provider by Joel Highet

 
Custom built Eco-Modern view home designed by acclaimed architect Sean Bell that’s right out of Dwell magazine. Not your cookie cutter box home. Must get inside to fully appreciate the home’s one-of-a kind design and style. Open floor plan with walls of windows, vaulted ceilings, multiple decks and flexible spaces make for entertainer’s dream home with all sorts of possibilities. Main level features huge dream chef’s kitchen is the home’s focal point and flows seamlessly into the spacious dining space and family and living room with a wall of windows leading to a big entertainment deck with sound and mountain views. Main floor also has bonus office and library space, large bedroom and full bath. Upper level features an awesome master suite with full bath, walk in-closet, view deck and an additional bedroom with its own dedicated full bath. Lower daylight level with separate entrance offers tons of possibilities and is currently configured with a three-quarter bath, 4th bedroom, home gym, and media/rec room. Lower level could easily be converted into a dedicated space for a home business, plus an ADU/MIL or Airbnb situation. Big Double car garage off alley with additional off-street parking next to lower level entrance. Great location only a short walk away from Lincoln Park and the stores, cafes and dining options of the Morgan Street Junction. On bus line for easy commute to downtown.

If you are interested in listing your home or have questions, please contact:

David Nicholson

David Nicholson

 

David Nicholson

John L Scott/West Seattle

4445 California Ave SW, Seattle, WA 98116

 
 
Is a FloorPlan worth a thousand pictures?

Is a FloorPlan worth a thousand pictures?

There was an interesting article published by RETechnology about the importance of floor plans for listings. See the article here.  In this article, they reference a Rightmove study out of the UK that indicated 20% of browsers would not even look at a property that did not have a floor plan, and the users ranked floor plans as more important than the listing photos and property info!  Wow.  Now, floor plans have been more prevalent in Europe, but the National Association of Realtors also does their own study each year of buyers and sellers, and guess what, floor plans were in the top 3 in terms of very helpful info, right behind photos and detailed property info.  See the NAR Study here.

As a FloorPlanOnline customer, you probably know this great info and present it as part of your listing presentation.  If not, take this as an opportunity to differentiate at the listing appointment to Wow your seller with how you will market their home.  After all, a seller was once a buyer, so what you present as to how you will attract buyers to the listing will just solidify your expertise regarding the right marketing strategy for the listing.  The seller will see the difference and likely select you!

Our tour platform is the most robust out there, hands down. First we are the only tour company in the US that owns their own 2D/3D floor plan tool.  This has great strategic importance for us, not only for tours, but for our HomeDiary platform as well. Our tours are also secure, which means you can not only embed the whole tour into a blog post or a website, like you see below, it helps us automatically convert the unbranded tour pulled from the MLS data feed to the branded tour on sites like Zillow, Trulia, Realtor.com, Redfin and even your company website and your personal one. Just configure your Brandkeepr settings under the profile.

Try this embedded tour – all content works, including on any mobile device.  Just start clicking!

Suggested action item for you.  Each time you have a listing, write a blog post describing the home, what is special about it or the location, and embed the tour into the page.  Then leverage social media channels to post the blog post link and get people coming to your site.  This is great content for Facebook, Pinterest, Linkedin, Twitter, Instagram and more.

 

Zillow Doubling your fees?  Fight Back with Call2Action

Zillow Doubling your fees? Fight Back with Call2Action

My mom, a realtor with ReeceNichols in Kansas City (www.Kansascitylifestyles.com), just made the decision to cancel her Zillow Premier agent membership because her fees went from $500 a month to $1240 a month for the same zip code! Wow, talk about the power of a monopoly!

If you are in the same boat, or if you want to just try to get more leads from places like Zillow, here is a step by step guide on how to fight back, and get more leads without giving up an arm and a leg.

Step 1. Upload the Call2Action photo to your MLS, and place it in photo spot #3.  Learn more about the Call2Action photo here

The Call2Action photo is a free composite image we create of the photos and the floorplan (or if photos only, just the photos).  You can download this photo by going to Manage Tours, then click on the Photos & Marketing Tools link under Tour Details.

The idea is this image is used it as a “teaser” to let the viewer know there is more exclusive content on the tour – just go find the tour link (which is usually below the main content on the portals) and see more!  It is NOT clickable…because it is an image, but it is used to highlight the floorplan and tour link.  The unbranded version is generic so it can be uploaded to the MLS and distributed along with the other photos…and the tour.  So for sites that show the tour link via IDX (like Redfin), at least people can view the virtual tour (and on certain sites we even convert the tour to branded automatically).  If a site does not pull in virtual tour links, then it lets that user know there is more content out there…and they will find it on other places like Zillow or Realtor.com, which can lead them back to YOU!  They may even just Google for the address, and if you have our Free YouTube video, then that typically comes up on page 1 of Google search….and it has the tour link there too!

Step 2. For Zillow, login as the agent (you can get a free Zillow account and claim your listings) and upload the Branded Call2Action photo to your listing, and delete the unbranded, if it got pulled in from the MLS.  Move the branded Call2Action photo to position #3 by clicking and dragging it to the right spot.  While you are there, you can add our tour link if it did not get distributed to Zillow.  Then Save at the bottom.  This is ALL FREE to do on Zillow.

This takes maybe 1-2 minutes to do…but it can benefit you tremendously!

See it on Zillow – Click here to check out one of Linda’s listing with the Call2Action photo in spot #3. 

Step 3. Other sites.  If you have access to other sites like Trulia you can do the same.  We also use a version of this Call2Action photo for our Craigslist ad poster (it has a /cl/ tracker in the link) and provide the marketing text in copy and paste fashion.  So if you post to Craigslist this is a great way to leverage this tool, for free.  See the Craigslist ad poster on the Marketing Center page as well.

If you really want to get fancy, you can use our embed code to embed the whole tour on your website, in a blog post, etc.  It works just like embedding a YouTube video.  Click here to read more on our embeddable content.

– Happy posting

Kris Cone

FloorPlanOnline Inks deal with Florida Association of Realtors

FloorPlanOnline Inks deal with Florida Association of Realtors

PrintWe wanted to share some exciting news with you about our recent deal with the Florida Association of Realtors and its 115,000 members.  You can read the release here on Yahoo Finance.

The deal provides a general discount to members who subscribe to the FloorPlanOnline Subscription program.  In addition, all subscribers get to use the new cool 2D and 3D floor plan tool with roomplanner for FREE!  Now, any listing can have a 2D and 3D floor plan, and it will not cost an arm, or leg, to get it!  For agents that have an appraisal sketch, marketing brochure or other draft floor plan sketch, they can upload the image as a background photo and use the system to scale and trace over the image to get an accurate, to scale floor plan in minutes (see our video tutorials for more).  Plus, you can use our system to trace over a Matterport scan to do the same (we have a specific video on how to do that our our video tutorials page)

The benefit or redrawing any source floor plan is we create a clean 2D floor plan for viewing and print marketing, a 3D Floor Plan model that has top and first person views, and it includes the RoomPlanner tool that allows the buyer to ultimately save the floor plan and use it as a tool for when they move in!

We also offer full service in the South Florida area with HDR photography standard.  See an example Full Service tour for the Florida market here.

Florida Tour Example