by Christine Cox | Jul 1, 2023 | Spotlight Tours, WA
Perfect for Modern Living
SHORELINE, WA
See The Story of This Home
Welcome to this exquisitely renovated home, perfect for modern living and functionality. Sunlight fills the open living spaces, leading to the chef’s kitchen with an oversized island and new ss appliances. The main floor offers a guest bedroom and a family room with office and home gym space. Upstairs, you’ll find 3 bedrooms and a full bath, as well as an upper deck for relaxation. Step out to the backyard onto the brand-new deck while looking over the fruit trees, creating the ideal setting for outdoor gatherings. The home features a new roof, gutter, siding, chimney. With its perfect location, schools, shopping and parks and other amenities, Hwy 99, and I-5, this turn-key home is truly a dream come true.
Professional HDR Photography & Matterport provided by FloorPlanOnline photographer,Kyle G
If you are interested in listing your home or have questions, please contact:
by Christine Cox | Sep 28, 2022 | CT, Spotlight Tours
Classic Colonial in Darien!
Darien,CT
See The Story of This Home
Located on this friendly in-town cul-de-sac sits a beautifully appointed three bedroom and two and a half bath Colonial. This home has an ease and elegance that is rarely found in this price point. Featuring oversized sunny rooms, beautiful moldings, hardwood flooring, and open concept kitchen/dining spaces, this home is built for today’s lifestyle. Numerous renovations to kitchen spaces, bathrooms, HVAC, windows, landscaping, and storage solutions make this home truly move in ready! Minutes away from the schools, transportation and the highly anticipated Darien Commons redevelopment project, future owners will enjoy the benefits of new restaurants, coffee shops, ice cream parlors, boutiques, and Equinox Gym. This lovingly cared for home is a MUST SEE!
Professional HDR photography by: Roy A. S., Jr.
If you are interested in listing your home or have questions, please contact:
by Kris Cone | May 18, 2022 | Real Estate Info
According to Rich Barton, CEO of Zillow, listings with 3D Tours far exceed other listings in terms of engagement. Internal Zillow user data has shown that homes with a 3D Tour were
saved 53% more frequently, and they got on average
81% more views than listings without.
More exposure = more demand = higher sales prices
How does this translate into higher prices? Its about supply and demand. We know supply is low, but as an agent, you can increase demand to create a perfect storm for you and your seller. Check out this new testimony from Laurie Jorgensen, an agent with ReeceNichols in the Kansas City area, on how 3D tours can increase the demand, and final sales price.
Game Changer.
That’s what you say when something new comes along and shifts how you do something, and I can honestly say HomeDiary and their 3D Walkthrough Tour is a Game Changer. The photos are amazing, that is the first thing online buyers see, and they leave a lasting impression. They are backed up with the immersive 3D walkthrough and 2D & 3D floor plan tools that can even get converted into a video to complete the ultimate marketing presentation.
My first listing with HomeDiary had over 400 social media video views of the 3D WalkThrough Video, much more than I ever had in the past. The results also speak for themselves. Most properties in the immediate area sell for 106% of sales price over list price. My listing sold for 114% over list. Average days on market for the area is 12 days, this property sold in 36 hours.
Let me say it again. Game Changer.
REALTOR, Jorensen RE Group, ReeceNichols
Matterport and others have lots of data on how 3D content can drive engagement and increase sale activity, selling for up to 9% MORE than the market average. Hearing it from one of our customers just hits it home. When you look at Laurie’s specific data, selling for
8% more than the market average means Lauie effectively
saved her seller the 6% agent commission, and made another 2% on top of the market average. And sold it 8 times faster. Talk about looking like a hero to your client!
The good news is “3D Tours” do not have to be Zillow’s own 3D tour. In fact, the content FloorPlanOnline creates can qualify as a “3D Tour” on Zillow and get a special 3D Tour icon, especially if Matterport is added as the secondary virtual tour link in the MLS (if your MLS only has one spot we recommend our tour – see below on Brandkeepr). In a recent search in the Seattle area, most of the “3D Home” listings were not Zillow’s version. Plus, per FPO discussions with Zillow personnel, it looks like they are interested in getting more and more content, regardless of source, embedded on Zillow. Why? It increases their engagement stats and they can monetize in other ways via online advertising. Increased engagement is why Redfin has been pulling in all kinds of content and embedding it on their website for several years now. Click on one of these screenshots to see how a listing on Redfin looks so much richer with all the different content options.
While we do have an upgrade option for the Zillow 3D Home tour, we limit it to buckets of 5 360 image locations per bucket. Why? So we (collectively) do not give Zillow all the data of a home. They already own more than 50% of the market using the industry’s listing photos. What if they had 360 tours and floor plans on homes as well that they have exclusive rights to, which they do if you read their terms of use? Since ZIllow is a brokerage, why give them content they can use against you down the road? It would be like a Keller Williams agent using a Remax app to create content exclusively for remax.com. Why would you do that???? So if you really want a Zillow 3D Tour benefit, we can shoot 5 shots and upload the 360s via the app, and you get the badge on your listing. Or, do Matterport and get it without giving them any content!
Now, we hear from some agents that they don’t like Matterport, because it makes them dizzy or just takes too long to view. One thing we do is automate it, so the user pushes the play button, and we walk the user through the home in a few minutes. It takes a lot less time to do this than to get in the car and drive to a listing. Plus, it is safer for your sellers, and it is much less hassle, because they and you have an “always show ready home” via the virtual tour, 24.7. This convenience is extended post sale as the buyer can use both Matterport and our floor plan tools to measure for paint or flooring estimates, count door knobs or windows, or share with their contractor for remodel planning. This saves everyone time and effort up through close.
At the end of the day, it really should be about what your customers want. And your customers are both buyers and sellers, and they want 3D Tours:
- 99% of sellers think 3D Tours make their home more competitive online
- 88% want to work with agents that offer 3D Tours
- 55% of all buyers, 64% of Millennial buyers, say they would by a home sight unseen if the listing had a 3D Tour.
Again, more demand (driven by anyone with an Internet connection) = higher sales price
Leverage our tour with Brandkeepr. Finally, with our newly patented Brandkeepr feature, we keep your brand on your tour on the top sites people use most, including Zillow, Trulia, Realtor.com and Redfin. This is a breadcrumb left back to you and it has helped our clients be differentiated to win more listings, and as you have seen above, to win the sale by selling it faster and for more money. See the video for a quick Brandkeepr overview, as well as how Redfin is really doing a nice job with embedding content, driving more users to their site and increasing engagement as well, moving up to a solid number 3 spot in the most recent consumer website rankings.
Photos in the context of the floor plan sells!
by Kris Cone | Dec 17, 2020 | Real Estate Info
The floor plan is the core, or bones, of any house. That is why
per Zillow research, floor plans scored higher than pro photos or video in terms of important listing content, as determined by buyers. What are they getting, the furniture of the seller, or the floors, walls, and fixtures. The bones.
Sometimes a layout can be a little challenging, or maybe there is hidden potential. How do you communicate that as part of the listing process? You can use our floor plan and the 3D Designer to create that open concept, or virtual remodel, stage or do whatever you want. The power is in your hands.
Check out this video on how you can use our tool to take your listing marketing to the next level.
Use our 3D Designer for
virtual staging or remodeling.
- Add or remove walls virtually with the click of the mouse
- change flooring – hardwoods, carpet, tile and more
- change the wall colors or surfaces, like drywall, stucco, brick and more
- use as a landscape planning tool for the whole yard
- drag and drop furniture to design your ultimate space
by Kris Cone | Feb 16, 2011 | Listing Tools, Technology
3D Room Planner is Here!
In the spring of 2010, we introduced the free RoomPlanner tool that allows visitors to drag and drop home furnishings onto the floor plan. We’ve taken it a step further and now offer a 3D RoomPlanner, where you can even color the walls.
The 3D upgrade is $20. If you’d like to upgrade your tour to include a 3D RoomPlanner, please send an email to orders@floorplanonline.com or call Customer Care at 866-810-3816 option 3. Please reference you order ID or MLS number and we’ll get right on it. We will add it as an official upgrade in the near future.
To see a live tour sample please click here choose the RoomPlanner icon on the left and when the floor plan opens, click on the 3D box in the upper right corner.
by chrisdrayer | Jul 16, 2010 | Real Estate News, Technology, Tour Updates, What's New
San Francisco, CA (PRWEB) July 16, 2010
FloorPlanOnline.com, the leading provider of Interactive Floor Plan Tours for real estate listings in the United States, announces a major upgrade to its virtual tour platform with the launch of FPO 2.0, a customizable virtual tour system that features floor plans and photos in dedicated property websites. As part of this upgrade, FloorPlanOnline is including a new RoomPlanner tool, which allows buyers to drag and drop furniture, rugs, and other household items onto the floor plan, at no additional cost. The RoomPlanner tool is powered by FloorPlanner.com, a leading provider of online floorplanning tools.
Future upgrades to the RoomPlanner tool will allow buyers to see the floor plan in 3D view with 3D objects, which will enhance the capability to take a “virtual walk through” of the property when combined with the other media on the FloorPlanOnline tour. It will also allow real estate agents to “virtually stage” a home as part of their FloorPlanOnline account. This future enhancement will also allow customers to edit floor plans in real-time and eventually, allow them to draw their own floor plans and add the plans to their virtual tours automatically.
“The addition of the RoomPlanner tool as been a great enhancement to our new FPO 2.0 Tour. It is interesting to see how the tool has engaged buyers – some of the designs buyers have created with the RoomPlanner tool are amazing! We have even received a phone call from a buyer who used the RoomPlanner on a home she was purchasing in another state. She loved the functionality so much, she is creating a tour for the home she is selling, ” said Kris Cone, CEO of FloorPlanOnline.com. “The functionality is part of an ongoing upgrade path to make FloorPlanOnline the most comprehensive service for selling or renting real estate. And it all centers around the floor plan! Buyers want to see it, and FloorPlanOnline’s goal is to provide the most comprehensive content and tools online to meet this very under-met need.”
“According to independent research, buyers want to see photos first, with floor plans a close second, in terms of essential information for real estate listings. Yet, most listings today have few floor plans (not to mention interactive ones) and often, the photos have a ways to go in terms of meeting the online buyers’ needs. Floor plans are hard to get, so they get ignored, and things like online videos get more hype,” said Cone. “Yet, we make it pretty easy to get a high tech solution from a low tech process. We can do floor plan clean-up of existing architectural drawings, marketing brochures, or hand drawn sketches; or we can use one of our authorized service providers to visit the property to create a floor plan from scratch. With service in 49 states, we’ve got most of the metro areas covered with floor plan services. We can also do a self service tour anywhere in the world.”
“We are excited about our new relationship with FloorPlanOnline,” said Jeroen Bekkers, CEO of FloorPlanner.com. “This technology agreement is part of our licensing plan to work with key website properties around the world and enable them with the FloorPlanner tools. FloorPlanOnline obviously has a great customer base that values the services they provide to make getting a floor plan easy, and we are excited to help enhance their product offering with the RoomPlanner tool.
Their strategy is right on – one of our integrated partners in the Netherlands, Funda.nl, just had interactive floorplans overtake videos as the most popular premium feature on Funda.nl. Buyers want to see floor plans and plan their new potential home…and why not, it is the most expensive purchase decision most people make in their lives!”
About FloorPlanOnline.com
FloorPlanOnline was co-founded by Kris Cone on 2004, and it started commercial service in 2005. It has created thousands of Interactive FloorPlan Tours over the last 5 years on a self and full service basis. It serves many of the top real estate brands and has thousands of registered users. FloorPlanOnline has maintained over a 95% customer satisfaction rating and continues to get high marks for its tours and its customer service. FloorPlanOnline has country specific service offerings in the Unites States, Canada, the United Kingdom, and South Africa. Learn more at www.floorplanonline.com.
About FloorPlanner.com
FloorPlanner.com started business in 2006. Jeroen Bekkers, a trained architect, heads up a small interactive design shop in Rotterdam called Suite 75. He created Floorplanner to get, much more simply, the same results that professionals gin up with sophisticated computer-aided design software. FloorPlanner.com has partnered with many real estate oriented properties around the world to bring their drawing tools to their users and customers. Learn more at www.floorplanner.com.
# # #
You must be logged in to post a comment.