I presented at a RE/MAX office this week and met with several FloorPlanOnline customers. We appreciate your business! One was Mary Lou Roels, www.marylouroels.com. She mentioned she and her co-listing agent Robert Lotz did a tour and got great results with FloorPlanOnline driving sale activities …here is what she had to say:
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Love Floorplanonline- a team mate and I listed a 1.4 million dollar home in Redmond and wanted the best marketing we could find to showcase this gorgeous 7000+ sq. foot home with a 3000 sq foot indoor pool and hottub. Pictures wouldn’t have captured this exquisite home. The first person that walked through the door bought the house. The second person put a full- priced back up offer on the home. Both parties used the link to show the home to their family and friends.
My international clients find Floorplanonline perfect for their spatial design mindset- they shop online through the internet for homes, and being able to see a floor plan has made the difference in what they want to see when we go out to view homes.
Today, Realtor.com operator Move Inc. said it has renewed the content agreement with MSN that allows consumers to access Move’s property listings and related information via MSN Real Estate. Combined, Realtor.com and MSN Real Estate reach 18.6 million unique consumers each month, Move said, citing comScore data. Hitwise and comScore consistently rank both sites among the nation’s top 10 most visited real estate websites.
This is good new for FloorPlanOnline users.
First, if you are a Showcase member with Realtor.com, you get more distribution to MSN as part of this relationship. Second, if you are not a Showcase member, you can still reach these users by paying our $20 linking fee (which they charge us), and you can get your tour attached to your listing on Realtor.com and the other sites it powers. Either way, the tour shows up under the four main photos as the TOUR button. We have to link the tour for you. For those with few listings, it is likely more cost effective to not be a Showcase member. Call Realtor.com at 800-878-4166 to discuss options.
However. Now that we are also creating an exact video file of the tour’s virtual WalkThru video, this creates further reason to be a Showcase members. Showcase members can login to their Realtor.com control panel and upload the video to your listing. When you do this, it adds a VIDEO button below the Photos as well. You have to upload the video – there is no way for us to do this for you (we have asked Realtor.com several times now….). If you add a video, your listing gets further preferential search treatment.
All you need to do to download the video is login at Floorplanonline.com, go to Manage Orders, then click the VIEW link under Marketing Materials. If there is a Download Video button, click it and select the AVI option. Save on your computer, then login at Realtor.com and edit your listing and upload it! It should be ready within 40 minutes. If your listing does not have a video, go back to Manage orders, click on the Edit Tour link under Tour Editor, click on Edit Video, and then click the Save & Close button. This will queue the video up for production. It should show up in your account within 1 hr, but it could take longer, depending on the time of day and how many other videos are being processed.
A recent study by Seattle-based Redfin, an online brokerage, suggests that homes with higher quality photos sell for a higher sales price, and get more views, than homes with lower quality or no photos. According to their analysis using MLS pulled data, homes with professional photographs were found to be viewed, on average, 61 percent more online than others in that price range shot with a lower-end camera. The listings that used digital SLR cameras also commanded a 47 percent higher asking price per square foot, according to the Redfin analysis.
However, Digital SLR cameras were only found to increase the likelihood of a sale for listings $300,000 and above. In other words, buyers don’t seem to judge a house by its photos as much for homes under $300,000. Digital SLR cameras don’t appear to be too popular in the real estate market, even when shooting luxury listings. Eighty percent of the listing analyzed were shot with a point-and-shoot camera; only 15 percent of the listings used a digital SLR camera.
What’s most surprising, only about half of the listings in the $1 million-plus range were shot using a professional SLR camera, nearly split with low-end camera usage in that price range.
Click here to read the fill article on Realtor Magazine.
We wanted to get your feedback on the new landscape oriented tour design we are working on. Please view the below sideshow, read the description, and then make your vote. Pleae note we are working on making some of these changes, like how the contact info, photo and logo show, on the current web-page oriented design.
Click on the sideshow for the full screen version
We appreciate your feedback – Please make your vote!
FloorPlanOnline is excited to announce expanded FloorPlan Creation service in many major metropolitan markets across the United States.
Tampa, Nashville, New Orleans, Austin, Houston, Albuquerque, & San Diego homes, and many more places in between, can now be measured and floor plans created by our authorized FloorPlanOnline service providers. More than 20,000 new zip codes nationwide are included in our new “on site” FloorPlan service provider coverage area.
This means we will come to you and draw your floor plan. This material will be used to create a virtual tour complete with branded and unbranded tour links that can be posted to the MLS, Realtor.com, your website, Facebook, Twitter and now, even YouTube!
If you take your own photos (or use your own photographer) and would like to use them in conjunction with our floor plan service, you can order the Partial Service-FloorPlan Creation option. Our production team will integrate your pictures into the floor plan to create an Interactive FloorPlan Tour!
The FloorPlan rendering will show interior walls and room dimensions, as well as door & window locations. When the Virtual Tour is complete, home buyers can click the kitchen, and see the kitchen. The photos are embedded in the floor plan.
Plus, each Partial Service order includes our popular RoomPlanner feature, where prospective buyers can drag and drop furniture, beds, rugs and more onto the floor plan to experiment with room placement. Its a virtual staging tool, included at no additional cost as part of the premium Interactive FloorPlan Virtual Tour.
Coverage Map. The map below shows our total service area. We can always create a tour on a self service basis from any location around the world, but if you want us to visit the property, we’ve got you covered in the U.S.! The Red areas are Full Service Photo and FloorPlan coverage. The Green areas are Partial Service – FloorPlan Creation. Just add your photos to make an Interactive FloorPlan. And remember, you get the RoomPlanner included at no additional cost with every Interactive FloorPlan Tour, regardless of the service level!
Red-Full Service Photo & FloorPlan coverage|Green-Partial Service – FloorPlan Creation
You can also use our price calculator to see if Full or Partial Service is available for your listing, and get an estimate on the price.
Or call us at 866-81-3816 option 2 for sales or option 3 for customer care, or use the form below to email us for more information. To see samples of our tours, please visit www.floorplanonline.com today!
Move Inc. to offer listings syndication through its Realtor.com website via ListHub
Realtor.com operator Move Inc. finalized a deal Monday to acquire Threewide Corp., operator of national listing syndication platform ListHub. The acquisition comes on the heels of an amended agreement between Move and the National Association of Realtors concerning the operation of the Internet’s most popular real estate portal, Realtor.com.
In addition to giving Move more leeway to redesign the real estate site, the amendment also gave Move permission to syndicate listings data to third parties such as online portals, real estate listing sites and other “designated destinations,” if instructed to do so by the multiple listing service or broker supplying the listings.
“By acquiring Threewide and elevating the ListHub brand to a primary product offering at Move, we’ll combine Move’s core competencies of listing aggregation, relationship management and the delivery of effective marketing services with ListHub’s leadership in national syndication and market intelligence,” said Steve Berkowitz, Move’s CEO, in a press release.
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