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Move buys ListHub

Move Inc. to offer listings syndication through its Realtor.com website via ListHub

Realtor.com operator Move Inc. finalized a deal Monday to acquire Threewide Corp., operator of national listing syndication platform ListHub. The acquisition comes on the heels of an amended agreement between Move and the National Association of Realtors concerning the operation of the Internet’s most popular real estate portal, Realtor.com.

In addition to giving Move more leeway to redesign the real estate site, the amendment also gave Move permission to syndicate listings data to third parties such as online portals, real estate listing sites and other “designated destinations,” if instructed to do so by the multiple listing service or broker supplying the listings.

“By acquiring Threewide and elevating the ListHub brand to a primary product offering at Move, we’ll combine Move’s core competencies of listing aggregation, relationship management and the delivery of effective marketing services with ListHub’s leadership in national syndication and market intelligence,” said Steve Berkowitz, Move’s CEO, in a press release.

You can read more on the release by clicking here.

YouTube & Realtor.com Video Innovation!

The innovative Premium Virtual Tour company FloorPlanOnline has done it again.

FloorPlanOnline continues to offer additional features and functions to its tours and single property websites…without charge. Real Estate Agents may now check a simple box and an automated process creates and posts a YouTube video of the listing online into the FloorPlanOnline YouTube Channel or….your own (or company’s) channel! It’s very simple to use – just use our normal video editing tools and save your changes. Best of all, this enhanced tour distribution service is FREE. The video will be available for download under Marketing Materials generally within 1-2 hours after saving your changes (time varies based on the number of videos in the processing queue).  In addition, we also create a video file that can be used to upload into your Realtor.com Showcase listing.  For now, this is something you must do as Realtor.com has no automated process for tour companies to handle this job for you.

More adventurous Realtors may opt to select different music, type in captions for each photo and edit photos to create a more personalized YouTube video. In order to take advantage of the new YouTube & Realtor.com tool – FPO customers should log in and edit their linking profile by checking the box to include the linking to the FloorPlanOnline YouTube channel.  Then just make sure it is selected on the order as you place create a new tour.

This new tool works on all new tours created as of Monday, Aug 30th 2010.
Click here to view an example video on YouTube or just play the sample below:

As with most enhancements and improvements to FPO tours, there is no additional fee for this feature.  Other companies charge up to $20 or more, just to put a video on YouTube. On top of that, they charge up to $49 or more for the same virtual tour we price at $29.  As long as your tour is active, including tours that have been renewed, you can create a video file and have the video uploaded to YouTube.  Please read our FAQ below for more details on how to create a video file.  Additionally, word from the FloorPlanOnline development department is that further options and YouTube related tools are being tested and tweaked for launch before the end of the year.

Why should you link the tour to YouTube, or Realtor.com?  More online exposure.  Most people are not going to YouTube to search for properties.  In fact, according to the most recent NAR statistics, less than 1% of buyers in the survey sited YouTube as a source for online content.   Realtor.com was one of the highest websites, however.  However, putting the video on YouTube can help with search engine optimization…so your tour gets found, and you get it sold!

To learn more, just click on one of the FAQs below to read more details (click again to hide the detail).

[imasters-wp-faq cat=”13″]

That’s FloorPlanOnline – Simple, Effective and Affordable.

Why Google Voice is Cool

I just signed up (again) for Google Voice. I was able to get a pretty cool number with the last 4 digits of 4Biz. Pretty cool number!

The way Google Voice works is you sign up, get a number (you can scroll through different options of available numbers based on a key word, like Biz or Home, Realtor, etc), and then set up your numbers to route to behind the scenes. So you can add your work, mobile or even your home number. You can then use the advance settings to configure the times of day to get calls to specific numbers and other rules.

You also get voice mail, with the ability to listen to the voice mail online, or as it is being left!

They provide a Calling Widget where you can add it into your site as well. With WordPress, it is easy to do. You need to be able to add HTML code to your site to do this. We might add this functionality to our tours…investigation this as I write.

Give it a try. Best of all, it is FREE, like most other Google things.

3D FloorPlans & Model

Check out this cool online 3D floor plan which can be printed to a real, physical 3D model. I can also include any furniture or other details you drag and drop onto the floor plan. It is still in development, but we hope to launch this in 2010.

New 1099 Requirements Coming in 2011!

I saw this article in USA Today that refers to a little known requirement passed as part of the health care reform law. Click here for the full article.

It will require YOU to issue Form 1099’s to anyone you buy $600 or more from in a year! Doesn’t matter what you buy for your business, or from whom….   Previously, this Form 1099 requirement only applied if you paid $600 or more to contractors that worked for you.  So, if you buy a $700 computer from OfficeDepot, you are going to have to issue a Form 1099.

WHAT IS CONGRESS THINKING?

In my option, this is going to be next to impossible to implement.   As a small business owner, I have enough to deal with, yet alone creating and issuing hundreds of Form 1099’s.   I already do this today for the different service providers and other services I buy…but now for anything I buy?  Come on.

This will impact real estate agents….and if you do not have Quickbooks….I suggest you get it…because you are going to need it.

Write your Congressman. This one needs to go.

-Kris Cone

Embed Your Own Custom Video & More

I hope you all had a happy and safe 4th of July!

We wanted to let you know we just launched a few new enhancements/tour features you might like:

1. Custom Video. You can now embed your own custom video into the FloorPlanOnline virtual tour. You can even turn off our Virtual WalkThruTM Video and just display the video button for your embedded video! This is great for listings that have a custom produced video and you want to prominently display it under the Media section on the new FPO 2.0 tours. In order to use this, you will need the embed code provided by the company that created your custom video, or you can upload a video to YouTube and use the embed code YouTube provides. Select the largest size possible (like 960×745 pixels) so it fills the content area. Note: this feature is not available for the original FPO 1.0 tour format.

2. Property Documents. With the launch of the FPO 2.0 tour in May, we added the ability to upload property documents, such as disclosures or other reports, to your tours for display under More Info. There is now a way to delete a previously uploaded document. To upload a document, just select the button to upload the document (PDF or Word file) when you create the tour, or go to Manage Orders, then click on “edit” under Order Form and then scroll down to the property documents section. To delete a document, just select the “delete” link.

3. Tour Formats. We are working to add a new “Classic Virtual Tour” template that is more landscape oriented with the media buttons on the bottom….so it will be a little more like the original tour format but with larger content areas and more customizable (colors, features, additional resources), like the web page version of the FPO 2.0 tour. Look for this in the coming weeks. We have also heard from some of you that you would like to keep the original FPO 1.0 format for your tours. We can certainly accommodate this request. Right now, there is no way for you to select this option when you create a tour (but it will be there in the future). For now, you can email us or call us and we can add a note to your account to have your tours produced in the original format. Note: some items, such as the Feature list, additional resources, and property documents are not available on the original tour format.

4. Video File/YouTube. Many of you have expressed the desire to have the WalkThruTM Video uploaded to YouTube, as well as additional tour distribution options. These things ranked high on the recent survey as well. I am pleased to announce we are actively working the conversion of the video to a format that is acceptable for upload to YouTube, so this should be ready within 1 to 2 months after some testing and purchase of additional software. It will include the ability to download the video file under Marketing Materials for your use as well. Once this is completed we will work to add more tour distribution options, such as Zillow, Trulia, etc.

We have a long list of other enhancements coming in the next 6 months. Once some of these projects get closer I will provide a more detailed update. We really value your business and your feedback to help FloorPlanOnline be the best property tour out there. Please feel free to email me directly with any comments, questions, testimonies or concerns.

Best Regards,
Kris Cone
email: kris@floorplanonline.com  kris@floorplanonline.com

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